Marketing

1.1 Event Overview CCI FRANCE CHINE is glad to announce its next conference on Smarter B2B Marketing with Generative AI. This time, let’s dive into a topic that is reshaping how marketing teams work: AI for B2B Marketing. Join us for a conference on how generative AI can support day-to-day marketing — from building a reliable brand context and understanding your audience through personas and journey stages, to evaluating and creating content more efficiently. Whether you are a marketing professional already using AI tools or simply curious about where to start, this session offers clear insights and practical perspectives you can apply right away.

1.1 Course Description This specialized 3-hour training, developed in partnership between commConsult and System in Motion, is designed to revolutionize your Marketing operations. Through continuous practical exercises, you’ll learn how to leverage Generative AI to optimize key processes—from product content creation to personalized customer journeys. This course builds on the prompting techniques from AI Fundamentals training, combining decades of eCommerce expertise with cutting-edge AI strategies.

1.1 Course Description Course Description: 3.5 hours – Intensive workshop This specialized 3.5-hour training, developed by System in Motion, is designed to revolutionize your Marketing operations. Through continuous practical exercises, you’ll learn how to leverage Generative AI to optimize key processes, from product content creation to personalized customer journeys. This course builds on the prompting techniques from AI Fundamentals training, combining decades of eCommerce expertise with cutting-edge AI strategies.

Getting Our Commercial Offers Right For established companies, the decision to integrate AI is not made lightly. It’s a strategic imperative, a commitment to transformation that must be built on a foundation of trust, clarity, and measurable ROI. Yet, too often, the journey begins with a confusing array of services, mismatched pricing tiers, and value propositions that don’t resonate with the complex realities of an existing enterprise.

Course Introduction This intensive 3-hour training is designed for companies ready to revolutionize their image production workflows with AI. Through 5 structured chapters and hands-on exercises, you’ll gain the foundational knowledge and practical skills to integrate AI seamlessly into your creative processes—enhancing efficiency, quality, and innovation.

Part 5: Find the best option - Asking Manus In Part 2, Part 3, and Part 4 we tested twelve tools to enhance one of our Brainies, the text model. We decided in Part 1 to take inspiration from Agatha Christie to give more personality to the mascot.